SEO update: The top 10 machine vision lens brands in Q2/2024
In Q2/2024, Kowa continues its progression while Cognex and Schneider-Kreuznach confirm their entry into the top 10 machine vision lens domains.
At Vision Markets, we constantly monitor the performance of our clients’ website in search engines with the organic search engine ranking position (SERP) for their keywords, which we compare to that of their competitors. While our clients’ target keywords may be more specific, we also track more general search phrases such as “machine vision lens”, which gives us an overall indication of the top players in that segment.
Disclaimer:
The chart above shows the organic search results for the keyword “machine vision lens” in Google.com in the US. They may not reflect results in other countries or Google’s personalized search results based on individual user behavior. This reports only gives a general indication of the search engine power of websites and brands for this specific keyword.
Movement in the top 3
Our Machine Vision Lens SERP report has been dominated by Edmund Optics, Thorlabs and Tamron for a long time, but we saw some change happening in Q2/2024. Edmund Optics’ ability to to rank two pages in the top 3 since January had Thorlabs and Tamron slip down a little. In June, however, Opto-Engineering and Kowa rose to ranks 2 and 3, which had not happened for a year. Was that a one-time spike or are the two domains here to stay? We will monitor this in our next reports…
Cognex and Schneider-Kreuznach here to stay
In our Q1/2024 report, we saw Cognex.com appearing on rank #8 in March. Our Q2 data confirms this trend with Cognex maintaining a solid position at that level. Another newcomer of Q1 is the new kid on the block: Schneider-Kreuznach confirms its entry into the top 10 in all three months of Q2.
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