Q1/2024 shows a lot of fluctuation in the lower part of our top 10 chart. Kaya Instruments and Active Silicon strengthen their position with two pages in the top 10, at the expenses of Zebra.

Vision Markets’ Search Engine Ranking Position Report gives a good indication of who the top players are for specific segments in the machine vision industry. For frame grabbers, we chose the keyword “CoaXPress frame grabber” because “frame grabber” alone also refers to consumer software tools and is not specific enough of our industry.

Disclaimer:

The chart above shows the organic search results for the keyword “CoaXPress frame grabber” in Google.com in the US. They may not reflect results in other countries or Google’s personalized search results based on individual user behavior. This reports only gives a general indication of the search engine power of websites and brands for this specific keyword.

Kaya Instruments and Active Silicon with two pages in the top 10

In Q1/2024, we saw little fluctuation at the top of the chart with Euresys, Kaya Instruments and Bitflow dominating the game. The bitflow.com domain has not (yet?) suffered from the acquisition of Bitflow by Advantech last year. Surprisingly, Teledyne Dalsa, who had disappeared from the top 10 in Q4, is back on rank #4 in March. It will be interesting to see if this is a sustainable comeback in our upcoming Q2/2024 report.

Notably, Kaya Instruments is back to rank 2 after a slight drop in Q4/2023. The company even ranked a second page in the top 10 every month since December 2023. The same applies to Active Silicon, who also ranked two pages in the top 10 every month in Q1/2024. This leaves less rankings available for other domains, so other players have a hard time maintaining or building up their positions between rank #5 and #10.

Tough competition for ranks #5 to #10

As a result, we see a lot of fluctuation at the bottom of the chart. One surprising loser in Q1/2024 is Zebra, who completely dropped off from rank 6 in January. Gidel, who entered the chart in Q4, was not able to sustain its position across Q1. At least it improved its previous performance by ranking #8 in February. RMA electronics, who had been a steady member of the chart for months, dropped off the top 10 in March.

We also see newcomers in the Q1/2024 chart: Basler appears at rank #10 in January and March, and Multipix made a first appearance in March. We will see in Q2 if these domains can improve on these positions.

A YouTube video also came up in March. As we saw with Reddit in the Machine Vision Software report, such major domains are a tough competition for niche players like machine vision companies when it comes to Google rankings. It will be interesting if this YouTube result maintains in Q2 and beyond, blocking another top ranking for actual frame grabber vendors.

Don’t miss upcoming updates of our SERP report!
Subscribe to our newsletter!

How is your domain ranking?

How is your website ranking for your target keywords? How do you compare with your competitors? We can help you monitor and improve your performance with SERP reports tailored to your strategy and SEO recommendations to improve your ranking position. Contact us today!

The Q4/2023 update of our Search Engine Ranking Position Report for CoaXPress frame grabbers shows a relatively stable ranking of all top players, but also one drop-off and one interesting newcomer.

At Vision Markets, we monitor the performance of our clients in organic searches for their target keywords and compare them with their competitors. The search engine ranking position (SERP) is a good indicator of the strength of a brand in a specific market segment.

For frame grabbers, we found that the keyword “frame grabber” alone is not specific enough for relevant results in the camera interface cards market, because it this phrase is also used to refer to other products such as software tools or mobile apps capturing single frames in a video stream.

Therefore, in this report, we selected the keyword “CoaXPress frame grabber” to identify top frame grabber brands but the results may be different with other interfaces.

Disclaimer:

The chart above shows the organic search results for the keyword “CoaXPress frame grabber” in Google.com in the US. They may not reflect results in other countries or Google’s personalized search results based on individual user behavior. This reports only gives a general indication of the search engine power of websites and brands for this specific keyword.

Top 5 players remain stable

In Q4/2023, the five top-ranking domains remain the same as in the previous quarter with slight fluctuations: Euresys is a steady #1 and even succeeded to rank two pages on top of the chart in November. Kaya Instruments loses a bit of ground vs. Bitflow, Active Silicon, and Zebra in Q4, but these small fluctuations should probably not be overinterpreted. In December, Kaya even ranked two pages in the top 10 on ranks 5 and 7.

Gidel replaces Teledyne Dalsa

In the second half of the chart, the players remain more or less the same, with distributors like Graftek, RMA Electronics or Pyramid Imaging. Adimec entered the top 10 in October, but did not confirm this performance in November and December.

One notable trend is the replacement of Teledyne Dalsa with newcomer Gidel. Dalsa left the chart in November while Gidel entered at rank 10, but unlike Adimec, the Israeli frame grabber specialist was able to confirm in December, gaining one step at rank 9.

Will the trend carry on in 2024?

Will Gidel be able to maintain or even improve its position in the top 10? Will Teledyne Dalsa celebrate a come-back? Stay tuned and register to our newsletter for our quarterly updates of this and other SEO reports!